“I want to focus on designing award-winning user experiences that are inspired by the heart and soul of users and what’s important to them.”


Matthew Dean Lett is an award-winning senior UX design leader with over ten years of combined experience as a UX designer, user researcher, front-end web developer, and design educator. He currently leads the design of the user experiences and front-end development of enterprise level desktop applications. Outside of his full-time role he continues to design, complete user research, consult, and remain active in his field through his membership in the Interaction Design Foundation, learning new information and best practices in UX design.

Two fundamental principles distinguish Matthew from other design professionals: his ability to communicate design solutions to business leaders and his experience in bringing structure and implementing workflows into unorthodox production environments. He is intentional about listening to users and identifying what design decisions have to be made to create better experiences for them. Lastly, Matthew removes the complexity surrounding the language of usability design and focuses on looking for opportunities to share or learn new information and mentor others on his team.

Focus Areas

User Experience/UI Design
WordPress Consulting & Development
Wireframe Development
Flowchart & User Journey Maps
Customer Persona Development
User Research
Front-End Development


2021 Platinum Hermes Creative Award (2X)
2020 Gold Hermes Creative Awards
2019 Gold Marcom Award

Completed Projects For

Walton Family Foundation, Coalition for the Homeless of Central Florida, Florida Hospital, IndyCar, NOAHS Event Venue, Facebook, CARTERS, Frontline Solutions

Let’s Talk

If you’d like to talk about the design, redesign, or refinement of an online, brick-and-mortar, or product experience, I’ll be here, looking forward to it.

m. (404) 832-0465‬